They say that images are worth a thousand words and in online marketing a lot more. According to Hubspot.com, visual content is important because:
– The brain processes visual information 60,000 times faster than the time it takes for the brain to decode text
– Your content can generate up to 94% more views if you add compelling visual elements and graphics
– You can see a 37% increase in engagement from targeted customers if your article is optimized by adding more compelling visual elements
– 26% of the 25 million smartphone users around the world watch online video at least once per day
– 40% of users online will provide better and more favorable responses to a particular piece of visual content than other plain and text-based content

Believe me now when they say it’s very important to integrate it in your marketing campaign? That’s why I want to help you out with these amazing free tools to create easy visual content!

STOCK PHOTOS:

Unplash: The images found here are like the ones you constantly repin on Tumblr, only that here they can be copied, modified, distributed and even use them for commercial purposes. To use this tool, you only have to subscribe and you’ll be sent 10 images for free every 10 days.

New Old Stock: The images found here are part of public archives and have no restrictions or copyright. It’s perfect if you’re looking for vintage images.

Death to the Stock Photo: They require you to sign up (free) – Then you’ll have high quality photos sent directly to your email every month. You get a free pack just for joining, and according to Twitter new members will soon be able to download previous photo packs too.

GIF MAKERS:

GIF Maker: You can upload your own photos, choose an animation speed and GIF size, and then download the result. Very simple! & awesome.

Jiffy: Jiffy is actually a Chrome extension that lets you make GIFs up to 15 seconds long directly from YouTube videos.

Gifff.fr: It allows you to create gifs from Youtube videos. There are different sizes and speeds and you can also add text on the top or bottom. If the GIF is less than 2MB, it will give you the option to post it to Imgur, if it’s above 2mb then you can upload it to Cloudpix. It also allows you to download your masterpiece

INFOGRAPHIC MAKERS:

Easel.y: They offer free templates to easily create infographics. Most of the tools available primarily support text-based content.

Visual.ly: Although it’s mostly used to create resumés and it’s also one of the largest marketplaces for infrographics, they also offer a number of free templates.

Infogr.am: This tool offers a number of free templates for text-based infographics, word clouds and more than 30 chart types.

QUOTE MAKERS:

Quotery: Offers a wide selection of visual quotes for you to use.

Recite This: It allows you to type in a quote and select a template to create your very own quote visual.

PHOTO EDITING:

Canva: is a simplified and streamlined, online-only image creation tool that gives even non-designers the ability to quickly and easily create simple yet attractive images.

PicMonkey: Allows you to edit images (add exposure, filters, text, etc.) as well as create great-looking collages.

Pixlr: Pixlr offers many of the same benefits as Photoshop, but free. Mobile versions of the app are also available.

VIDEO EDITORS:

Magisto: Once you register for a Magisto account, you can use the app to edit videos for free on desktop or on your iOS or Android phone. You can also add text and a cheesy video theme to your project.

MovieStorm: One of the best free resources for creating animated shorts.

Animoto: It lets you collect your images and throw them into the creative video. You can choose a template and a music track to play your images.

Do you use any other tools? Share them in the comments! 🙂