There are small brave brands out there that aren’t afraid of comparing themselves to really really big brands. Elan Languages, an online translator tool is one of them. They want the world to know that their tool is way better than Google’s online translator and they’ve hired JWT Amsterdam to help them spread the message!

The agency created a weird experiment: to translate a Japanese recipe with Elan and Google Translate.

Which was translated best? Taste the translation and find out here:

Advertising agency: JWT Amsterdam
Client: Elan Languages
Country: Netherlands